ALEX ESCUDERO
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PLOTSReimagining social,
without media


Plots is shifting the narrative of social platforms away from doom scrolling and towards in-person connections. Their mobile app is a convenient way to discover nearby events, attend them, and stay connected to the people you meet.

I joined the Plots team at 70,000 users. In close collaboration with developers, I solved complex UX problems by balancing user needs with technical constraints. We regularly shipped updates that enhanced usability and cohesion across the entire user journey. As a result, my design work removed critical UX roadblocks and improved the Plots brand experience, clearing the way for continued growth.